Napier University Keep on Track Campaign

Animal Characters

Fun personified animal characters in a vibrant palette for a campaign aimed at students just starting out at university.

The aim of the campaign was to let new students arriving on campus know that there are Keep on Track advisers they can talk to if they are feeling unsettled or overwhelmed at university. I was briefed to create a set of illustrations to appear around the campus and online that felt positive and inclusive.

Client: Napier University

Creative Direction: Carol Soutar

Design: Emma Goodman

My Role: Illustration

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