Frankly

Frankly, my dear... is it lettering? Is it a script? Is it a logo? Inspired by research into vintage logos and lettering, I noticed that what made almost everything I saw wonderful was its imperfection and disregard for "the rules". After 30 years in design, you have seen it all and done it all... and sometimes, you just gotta let go and make something that you would typically never, frankly.