El Menú BMW i5 de Martín Berasategui

Alexandra Cacovean. Brand / Graphic Design, Art Direction, Illustration.
Alexandra Cacovean. Brand / Graphic Design, Art Direction, Illustration.

    • For the release of the new BMW i5, we reached out to the renowned 12-Michelin-star chef, Martín Berasategui to create a series of 5 dishes that portray the new attributes of this car. The BMW i5 Menu is a culinary journey inspired by the thrill of driving our cutting-edge 100% electric vehicle. 

    This menu is a fusion of innovation and elegance, showcasing how the iconic Series 5 has been reinvented while staying true to its essence, meeting the high standards of the most discerning diners.

    Role: Art Direction, Design, Motion Design.

    Agency: Media.Monks, 2023.

    Team: Leticia Ortiz, Elías Rodríguez, Guido Belforte, Paola Arbildua.

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    Posted on Apr 8, 2024
    Alexandra Cacovean. Brand / Graphic Design, Art Direction, Illustration.
    Alexandra Cacovean. Brand / Graphic Design, Art Direction, Illustration.

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