SMW: Smartwatch NFT Customization
Smartwatch functionality meets the distinct identity of NFTs.
Your watch is more than a tool for time—it’s a statement of who you are.
Ricardo Guadalupe, Hublot CEO, said:
“The luxury industry must always reinvent itself. Hublot is constantly seeking innovation and newness…We would like our products to be a reflection of the new ways we are experiencing luxury.”
SMW is building the first multi-chain NFT digital watch. It’s only a matter of time accessories like this become the new norm.
A blueprint for the new standard in luxury personalization and digital identity.
→ Check out the full case study
Press L if you like the design💜
