Creatd - Branding

In an exciting collaboration, our team at BB partnered with Creatd—a prominent company boasting a community of over 800,000 global creators, renowned for its steadfast dedication to fostering creativity through technological and data-driven innovation. 

Our primary objective was to refine their brand strategy, visual identity, and design language, ensuring a seamless alignment with their ambitious mission.

The overarching aim was to develop a visual identity that not only reflects Creatd’s mission but also resonates deeply with stakeholders and its expansive audience—facilitating immediate recognition and fostering profound connection.

Commencing with a strategic initiative, we brought in a communication strategist to infuse fresh perspectives, realign stakeholders, and guide Creatd towards a bold, new trajectory. This strategic framework provided the foundation for a comprehensive overhaul of Creatd's visual identity, encompassing various elements such as a new design system, website to investor portals, marketing materials and email templates.

Explore the case study here ➡️ https://bb.agency/project/creatd/

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