Personal finance management for young adults aged 18-25.

According to a new report by Million Insights, the global finance app market size is expected to reach USD 2.01 billion by 2028 due to the growing need for investment tracking apps and for unified service.

Leveraging innovative technology to promote financial literacy and encourage saving behaviors.

Real world impact

Relatable (backed by UX research)

Makes financial management more accessible

Methods I used

Semi-structured User Interviews

Non-structured User Tests

User Persona Maps

Prototyping

Sketching

Competitive Audit

Affinity Mapping

Empathy Maps

User Journey Maps

Reverse Brainstorming

Impact-oriented Maps