Seventh Heaven - Brand Identity Design
Seventh Heaven, where underground music reigns supreme and euphoria knows no bounds. Nestled within the depths of the nightlife scene, Seventh Heaven emerges as more than just a party—it's an immersive journey into the heart of sonic bliss. Their mission is clear: to curate the ultimate underground musical experience, where every beat, every melody, and every moment transports you to a state of intense happiness.
At Seventh Heaven, they believe in the power of music to transcend boundaries and ignite the soul. From pulsating techno rhythms to soul-stirring house grooves, their lineup showcases the best in underground talent, ensuring a sonic adventure like no other. But it's not just about the music—it's about the atmosphere, the energy, and the collective euphoria that envelops our underground sanctuary.
Logo Concept
The logo concept for Seventh Heaven encapsulates the essence of the ultimate underground music experience that awaits its passionate attendees. At its core, the logo is a fusion of symbols that speak to the euphoric journey and intense happiness found within Seventh Heaven's immersive atmosphere.
Central to the logo are the hands, reaching upwards with outstretched fingers, symbolizing the experience that people expect to encounter at Seventh Heaven. These hands represent the anticipation, excitement, and connection shared by underground music lovers as they come together to immerse themselves in the pulsating rhythms and electrifying energy of the event.
Hovering above the hands is a radiant star, shining brightly against the darkness, symbolizing the immense experience that Seventh Heaven offers—an experience that transcends the ordinary and propels attendees into a state of pure euphoria. The star serves as a beacon of inspiration, guiding guests towards a musical journey unlike any other.
Surrounding the hands and star are triangular shapes, reminiscent of the Illuminati symbol. These triangles add an element of mystery and intrigue to the logo, hinting at the hidden depths and underground culture that define Seventh Heaven. While paying homage to the clandestine nature of underground music scenes, these triangles also symbolize the unity and interconnectedness of those who come together to celebrate their shared passion for music.