Coach Tyler - Brand Identity

Professional Work

Coach Tyler, a D1 basketball coach and Twitch streamer, teamed up with me to develop a brand for his gaming persona, featuring a sleek "T" abstraction with sharp angles and a blue palette, mirroring his modern and strategic style. This minimalist design exudes sophistication and trust, reflecting Coach Tyler's multifaceted identity and resonating with his audience both on and off the court.

© Coach Tyler, All Rights Reserved

Illustrator, Photoshop

Summer 2021