Masuga Rebrand + Interview!

Meet the new Masuga!

Masuga came to Odi with excep­tion­al clar­i­ty about who they were and want­ed to be. And they were just as clear about what was hold­ing them back.

For near­ly two decades, they had been focused on tech­ni­cal imple­men­ta­tion, doing web­site builds from sup­plied direc­tion. Now, they want­ed to posi­tion them­selves as sup­port­ing whole projects and cham­pi­oning their clients.

Check out the full case study here:

https://odibrand.agency/work/masuga

I also just sat down with Ryan, the Founder of Masuga to relive his experience of the rebrand. Find a clip from the episode below.

Stay tuned for the episode to drop here:

https://www.youtube.com/@FocusLabAgency/videos

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