Pero SEO Favicon

Now that we had a logo and a colour palette in mind, it was time to design a Favicon. You know, the cutesy little asset you see in the top left of a browser tab? So Hershey the dog's face it was! In reality, he does have one floppy ear which was exaggerated in the comp. We also "Disney"-fied his eyes a little to show curiosity, a core to the developing brand.