Email Marketing for Luxury Coffee Bean and Gear Brand, Fellow

Each month, the Avex team provided retention consulting on email campaigns all of which featured a fine-grained balance between product education and brand purpose. Messaging precision, design elementariness and focus became our guiding principles for Fellow’s emails.

Our team provided design and setup assistance, UX testing for desktop and mobile as well as accessibility and compatibility in dark mode.

Case Study: https://www.avexdesigns.com/work/fellow-email-marketing/