Content & variable picker refinement

Refinement of the content experience, why? because it’s important to provide a better experience.

Product, teams often focus solely on introducing new features and functionalities, anticipating significant outcomes. However, there exists another avenue for creating impact—through the delightful experience. These enhancements might appear less critical, yet they are quite important. Whether it's addressing a user's daily challenges, refining the user flow, or incorporating delightful micro-animations, these subtle touches evoke positive emotions that become linked with your product. Such moments significantly influence user decisions during crucial moments in their journey, such as upsells, upgrades, or opportunities to prevent churn. Moreover, users may love the experience so much that they'll refer others without any prompting.