Odd is Good - Motion Posters
EAT FRESH, FIGHT WASTE
These motion posters is all about bringing stills to life to shout about farm-fresh subscription box service Oddbox.
Poster 1 focuses on the growers that sell produce via Oddbox and Poster 2 focuses on the customers that buy produce via Oddbox.
For the approach of both posters, I tried to be as impactful as possible without overwhelming the viewer, hence the motion poster approach.
Informed by a less-is-more mindset, I stripped back the visual elements and communicate one core message (with supporting copy/annotations where possible) - thinking beautiful, creative piece of graphic design with subtle motion and animated elements holding attention.
ASPECT RATIO: 9:16
PLATFORM: INSTAGRAM
LENGTH: 6 SECONDS
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