LEGION EXTREME
I had to develop unique identity elements for a project that combines several closely related sports such as parkour, workout and rock climbing, create a sign and a typographic logo that would be integrated into a global live media environment: apps, websites and lots of merchandise. The client asked me to work within a minimalist framework, to convey the legionary spirit of ancient Rome and to bridge the gap between the past and the future by packaging tradition and history in a modern shell, which I did. It was interesting to work on the typeface, I stylized the letters under the signs of the Roman capital majuscule with large serifs, inspired by samples of both Roman and Greek writing.
