3 dead-simple ways to nudge users to upgrade their plan

Here are 3 dead-simple ways to nudge users to upgrade their plan:

  1. Add a Permanent Reminder that they currently use a trial account. Users need to constantly be aware they use a limited version of your product.

  2. Position Each Plan so you can leverage every visual component. In this case, we leverage colors and the killer feature name.

  3. Sell The Benefits of upgrading. Ask yourself: why would they want to upgrade? What success will look like for your users? Define the value proposition by answering why upgrading matters and how it leads to user success.

I'm Max and I help SaaS startups design software that sells itself.

I talk about Product-led design & SaaS on X.

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