Hardik Pandya x Taco Bell Spot Illustrations
Illustration
Last month I landed my first editorial gig. I was asked to create a series of 14 sidebar spot illustrations, for a story on Taco Bell.
The article is featured in the latest (March/April 2024) issue of Fast Company magazine, and discusses Taco Bell’s strategy for global cultural domination, under the leadership of new CEO, Sean Tresvant.
I’ll be sharing all the spots in group posts over the next few days. However, as part of the project, I was asked to create a few celeb portraits, and I think they deserve their own place on the grid.
First up it’s the brilliant Hardik Pandya, co-captain of India’s cricket team, who partnered up with LeBron James for the Taco Tuesday campaign. He is India’s first brand ambassador for Taco Bell.
Big thanks to Alice Alves at Fast Company for bringing me on board, and for the great art direction.
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Credits:
Client - Fast Company Magazine
Art Direction - Alice Alves
Sketch
Mockup
