Teen Workforce development logo

Logo for a local Memphis non-profit, Oasis of Hope. This mark is for their sub-brand, FLOW – a workforce development program that teaches the youth of today valuable skills to become tomorrow's leaders.

Work projects available for teens to pick from were varied (anywhere from supporting area seniors, learning about broadband connection, and teaching swim camps!) so the team wanted to keep the logo simple and more focused on movement.

The final product includes three lines in the shape of an F, that indicate movement and an upward trajectory. The blue and green colors are nods to Oasis of Hope's logo and the yellow is just for FLOW – symbolizing energy and positivity.