Atlanta Falcons Logo Concept

Honored to participate in the Athletic Design Club’s Super Design Bowl. The Super Design Bowl is a friendly, head-to-head design competition aimed at rebranding sports team's logos and visual identities. Our assignment was to reimagine the Atlanta Falcons logo, one of the NFL's best. Intimidating, right?

This concept was created with the intention of trying modernize the iconic bird icon. I wanted to make something different that looks sleek, fast, and mean, much like the world's fastest flying bird - the peregrine falcon. After much deliberation, we landed on this bird head and beveled "A" concept to represent the great city of Atlanta.

I am going head to head with the very talented, Erikas. Be sure to check out his super crisp, retro concept capitalizing on minimalism. You have another week to vote for your favorite logo over at SuperDesignBowl.com. Polls close March 27th, so get 'em in while you can!