Case Study

JPG

Key Services

Branding, Strategy, Content Writing, Design, Development 

Description

Our design agency was commissioned for the redesign of the JPG website, an innovative platform specializing in comprehensive financial management solutions. Tasked with enhancing their online presence and optimizing user experience, our goal was to create a website that not only reflected JPG's commitment to seamless financial services but also effectively engaged and converted visitors.

Branding Work

JPG's branding reflects a vision to revolutionize business financial management. With a commitment to nationwide leadership in accessible, affordable financial services, JPG's mission is to empower businesses for growth and financial clarity. The branding aims to inspire entrepreneurs and companies, guiding them to manage finances effortlessly and focus on business growth with confidence.

Logo Design

Clear Space

The designated clear space around the logo ensures prominence in communications. Equivalent to 50% of the logo's height, it guarantees readability and adaptability across various applications in our case study.

Monochrome Logo

Strategic for multiple purposes, monochrome logos enhance visual distinction, lower printing costs, maintain clarity in scanning, facilitate collaborations, and improve accessibility. They embody versatility, cost-efficiency, and effective communication in alignment with design principles.

Photography

Chosen to reflect JPG's vision, our visuals blend professionalism with humanity, capturing collaboration, achievements, and vibrant innovation.

Applications

Stationary

The stationery set utilizes the brand colors. Special print finishes such as foiling of the logo and duplexing the business card are recommended.

Email Signature

An email signature has been designed for consistency across all departments. To ensure a consistent representation of the brand. 

Apparel

Social Media

Global Design System

Primary Blue, Deep Indigo, and Royal Purple. Typography is anchored by Aeonik, conveying modernity and clarity. This harmonious blend ensures a visually compelling, trustworthy, and forward-thinking representation of JPG's financial management services.

Web Design

Our agency aimed to seamlessly align JPG's vision with a website redesign, emphasizing financial empowerment to improve conversion rates. The website stands as a digital catalyst, empowering everyone to navigate their financial landscape confidently and achieve business growth.

Homepage

Building Wealth

Business Formation

Redesigning the business formation for JPG, we prioritized user experience. Our streamlined form simplifies the process, making it easier for users to share business details, identify co-founders seamlessly, and join JPG effortlessly

Service Page

Crafted with a purpose, our service page design for JPG is a strategic asset aligned with their business goals and mission. Intuitive navigation and compelling content work harmoniously, empowering JPG's vision and enhancing user engagement for sustained business growth.

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