Comparison Page - Real Estate

Brief Description:Sellers have listed their properties on the Houzeo platform, attracting multiple offers from potential buyers or their representatives. However, sellers are facing difficulties in efficiently reviewing and comparing these offers due to the following issues

Lack of Clear Differentiators: Users struggle to discern key features and discrepancies among property offers, leading to confusion during decision-making.

Poor Navigation: Users encounter difficulties in finding relevant information due to confusing navigation structures and buried content.

Unclear Call to Action (CTA): Users need clear guidance on the next steps to take, as ambiguous or poorly positioned CTAs can hinder engagement.

Overwhelming Amount of Information: Presenting users with excessive information overwhelms them, leading to decision paralysis.