Marshall E-commerce website
I've been involved in designing Marshall's website through multiple website generations. Sometimes it's a complete overhaul when switching e-commerce platforms. Other times it's a few sets of pages at the time.
However, not all design changes are immediately noticeable. One significant shift was persuading the company to adopt a mobile-first approach and leverage statistics more proactively. This has influenced how we prioritize upcoming design projects.
A fundamental aspect of e-commerce design involves consistently addressing accessibility concerns and ensuring that price and legal information are regularly updated to comply with various laws across all markets. I'm grateful for the chance to push the boundaries of what an e-commerce site can be and to showcase the brand's personality.
The design below offers a peek at our category and product pages.