Benji Pays Campaign

Benji Pays, a payment partner known for bringing intelligent automation to business payment processes, was prepping to launch an exciting new set of features to an eager audience. They wanted to maximize the impact of the launch - without spending on paid media.

In response, we evaluated Benji Pays' owned channels and developed tailored content for each. Our approach combined straightforward imagery, showcasing the features' simplicity, with clear, approachable copy that highlighted both functionality and benefits. The end product was a seamlessly integrated campaign that resonated across social media, their website, and email channels, making a striking impact without the need for paid media.