Samuel Smith - Package Design

Student Work

Assigned with redesigning an existing package for Samuel Smith’s Old Brewery, I preserved its iconic Gothic logo while infusing a fresh, sophisticated aura. My vision combined sleek, modern aesthetics with simplicity and elegance through refined, stylized illustrations and sans-serif typography, aiming to resonate with contemporary consumers while honoring the brewery's esteemed tradition.

© Samuel Smith, All Rights Reserved

Illustrator, Photoshop

Spring 2017