Brandmark for Harmoni Tea

I've been working with Harmoni Tea on the visual identity for the new 'Performance Line'. My job was to recreate the current branding and packaging for the different teas. Here's the brandmark for Harmoni Tea's Performance Line.

The goal was to create a simple, modern yet distinctive and easily memorable brandmark for the new line.

The use of the negative space let's the letter T appear above the H.