Coinly Bank for Children — Case Study (Branding & App Design)
About the Project:
The Coinly project has been an encompassing journey where branding, app design, and vivid illustrations converged to craft an engaging financial literacy platform for children. From conceptualizing a vibrant brand identity to developing a seamless user interface, this project has been a holistic creation to educate, entertain, and empower the next generation to be financially savvy.
About the Shot:
This final showcase is a celebration of the Coinly universe. It encompasses the playful and approachable branding, the intuitive and immersive app design, and the character-driven illustrations that bring the financial lessons to life. Each element—from the charming avatars and savings jars to the educational worlds and interactive onboarding—has been carefully curated to encourage a fun and fruitful learning experience. The brand's colors radiate warmth and creativity, while the app's design balances simplicity with interactivity, making financial concepts easily digestible. Coinly isn't just an app; it's a nurturing ground for future financial gurus.
Key Features Highlighted:
Branding: Coinly's friendly logo and color palette set the stage for a welcoming user experience.
App Design: User interfaces for wallets, saving goals, and educational content are meticulously tailored to ensure ease of use and engaging interactions.
Illustrations: Each illustration serves a dual purpose—enhancing aesthetics and reinforcing financial concepts. From saving jars to reward animations, every visual element is crafted to educate and engage.
Educational Content: The app delivers age-appropriate financial wisdom through a mix of interactive lessons, tasks, and quizzes.
Gamification: Coinly’s world-building feature invites users to apply their knowledge in a simulated environment, fostering practical understanding of financial managemen
In conclusion, Coinly represents a synthesis of art and education, delivering a potent combination of utility, aesthetics, and fun to instill a solid financial foundation in its youthful audience.
If you have a project you'd like to collaborate on, I'm ready to join forces. Feel free to reach out to me at rebrandesign@gmail.com. Let's bring your vision to life together!
