:: Mar Amar ::

The Mar Amar project kicked off with the challenge of defining its brand essence, delving into its opportunities and values through tools and interviews with partners, clients, and collaborators. It was discovered that Mar Amar's essence is connection - with nature, culture, tradition, and people. Throughout the process, a visual identity was developed that reflects this connection, from a logo that blends natural elements to dynamic typography and evocative Caribbean colors. Every detail, from uniforms to signage, tells the story of a place that celebrates its roots and embraces diversity.