PA_Coconut Cream Can Packaging

As the art director or designer for Parachute Coco India's Coconut Cream cans, the goal is to create packaging that not only stands out but also encapsulates the essence of each flavor variant. For Unsweetened, simplicity and purity are key, reflected through clean lines and minimalist typography. Milkystuff calls for a sense of indulgence, with soft pastel colors and inviting imagery. Meanwhile, Crunchycrisp demands boldness and excitement, with vibrant colors and playful graphics highlighting its unique texture. Each design should convey the distinct characteristics of its flavor while maintaining a cohesive brand identity that emphasizes quality and innovation.

Artwork by: @toshik_art.director

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