Coffee Shop | Brand Identity | Фирменный стиль

Cafe BrewSpot wanted to reflect their minimalist atmosphere and stand out in a competitive industry.

To solve this problem, I chose a small number of visual elements, emphasising the white and black style.

Thanks to the bold font it turned out to be effective in attracting attention. The linear mascot symbolises a delightful journey of taste and fits perfectly into the overall design.

The combination of bold typography and linear mascot, white and black stylistics emphasise minimalism and enhance the modern atmosphere of the cafe, while maintaining an elegant charm.