Responsive Lead Generation Landing Page for Online Tutoring Webs

Hello everyone! 

This is a case study on our design project for Bonjour Tutor, an online platform helping Children in Northern America learn French and become future-ready. We hope you like the work!  

How it Started

Bonjour Tutor wants us to design landing pages for their online advertisement campaigns. We were asked to design multiple landing pages to convey the services and hence generate leads. The pages must be mobile first (responsive) and the content must be crystal clear.  

We Identified the Following Challenges: 

 

  1. The content for the pages was not ready 

  1. The brand guideline needs rework because it was missing the fun element that should be there on the children's sites.  

  1. The information architecture of the page was not ready.

Our Solution:

We worked closely with the client and the marketing team at Bonjour Tutor to identify the right brand guidelines for their company. Once we were through this phase, our team at Idea Fueled started their research, analyzed competitors prepared an information architecture for the landing page, designed wireframes, and passed them to the content team for content writing.  

 

Using the brand guidelines and the content, the UI was designed for desktop and mobile resolutions. During the UI phase, graphics, illustrations, icons, and gradients were designed as well. 

Full Preview

Full Preview

Deliverable:

In this project, we delivered: 

  • Brand guidelines (playful colors and font) 

  • Custom icons and graphics 

  • Wireframes 

  • Landing page copy 

  • Responsive landing page design (mockup) 

Contact

Do you want similar design services? You can trust Idea Fueled as your design partner and offload your time-consuming yet important design tasks to us. We can be reached via direct message on Dribble or write to us at puneet@ideafueled.com. 

Posted on Mar 4, 2024
Idea Fueled
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