Logo design for car dealer in Japan: sun + graphic chart + car

Logo redesign for a high-quality new and used car dealer in Japan, a company with more than 30 years in the business that provides and exports the best Japan & Japanese new and used cars and vehicles to over 40 countries.

My task was to create a symbol to the already existing wordmark which I have also revisited and updated. The mark is a combination of a few elements and themes: a sun representing Japan, a graphic chart and a car silhouette and it was created based on the wordmark line weight, angles and abstract styling.

Photos curtesy © Kobe Motors Company.

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Alex Tass, logo designer
Hello! I am Alex, freelance logo & brand identity designer.
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