r.e.m beauty - Hypernova Hotel
Cosmic Connection
I recently had a crazy fun opportunity to develop a set of graphic elements to promote the launch of Ariana Grande's new blush and bronzer collection for r.e.m. beauty . The Hypernova Hotel pop-up event went down in Paris last week. It was an out-of-this-world sensorial trip through the world of hypernova starring Ariana Grande's newest collection.
My role was to develop a set of retro-futuristic assets inspired by 1950’s roadside motels that would be used in pop-up signage, advertising, collateral material & merch. And although influence from the 1950’s is obvious, there is no doubt this experience is adapted for 2024 and beyond.
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