Newsletters
ThinkSpain Newsletter
An online portal for English speaking ex-pats in Spain to find information on housing, news, and jobs. This was a re-brand of their current email newsletter that they had been using since 2008.
I worked with the Marketing Director to find the best UX for the various sections of the newsletter. We achieved this by changing the hierarchy and measuring user interactions of each section to determine which would be the best to prioritise. I created wireframes to map these out and the final product was designed for desktop/tablet and for mobile.
Email Campaign Design
Designs for BugMD, HydroNova, and Shameless Snacks
As part of an interview process, I designed visually compelling and brand-consistent email campaigns for BugMD, HydroNova, and Shameless Snacks. Working from detailed briefs provided by the email marketing team:
I creatively displayed information using the provided images and brand guidelines.
Designed engaging layouts and user-friendly call-to-action elements to maximize interaction.
Ensured each campaign aligned with the brand’s identity while delivering a visually impactful experience.
This project showcased my ability to adapt to different brand aesthetics and create effective email designs under clear guidelines.
huumun Newsletters
The company I worked for decided on re-branding to better cater to other sectors of business. One of my tasks was to create some email newsletters for both internal and external use. I created these designs based on very crude sketches provided by the marketing/sales team.