It's our anniversary! 🥳
Odi is officially one year old! 🎉
After over a decade of working with various sizes of B2B companies via Focus Lab, we knew we had the expertise to serve early-stage companies with hyper-efficiency. Why? Because we know what branding needs to look like at different stages of a B2B business. So, we started a startup with the goal of helping other startups.
When we began building out the Odi process, we knew we needed to focus on the three essential things for early-stage companies (and founders):
→ A process tailored to startups, allowing us to meet our clients where they are and empower future growth
→ Timelines that understand the need for speed, without sacrificing our high bar for quality and craft
→ Practical investment ranges for early-stage budgets
In 2022, we developed the Odi brand using the same purpose-built process we use for our early-stage clients. In February 2023, Odi officially launched. 🚀
It's been a transformative year rebranding 20+ startups (and counting), and it has been incredible to have partnered with so many clients that have gone on to hit major company milestones post-rebrand. To shout out a few:
→ Speakeasy's $11M seed and pre-seed raise
→ Doppel's $14M Series A raise
→ Heliux moving out of stealth and launching with $2M in funding
And there's more wins where that came from! We could not be more proud of what all of our clients and team have accomplished in the first 365 days, and we are so excited to see what's in store for 2024 and beyond.
Be sure to keep following along with our journey, and thank you to every client, team member, and supporter we've had along the way,