Logo Design: LOOM

Project Background:

Modern, clean, aesthetic, slow fashion, women's owners. Here are some examples of what I like. Thinking black with cream ground. I also really like these outline drawings. Like a fabric weave​​​​​​​.

Initial Sketches:

I was really inspired by the idea of a modern minimalist design incorporating a fabric weave texture.

We ended up using a combination of two logos, one that was more minimalistic, and a secondary logo incorporating the idea of the warp/weft of a loom.

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Posted on Feb 20, 2024

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