Trendy Icons for Busboxx

In order to reach a younger audience, Busboxx approached me to create a series of proposals for a flagship icon for their product line, one that could coexist harmoniously with their current logo. Developing these proposals posed a challenge, as I needed to integrate elements of their existing logo while also infusing their essence, such as the palm tree, the x symbol, or the letter b. Ultimately, they were pleased with all the proposals and plan to incorporate one of them in the future. This project involved sketching, brainstorming, creating mockups on various objects and realistic brand environments, and delivering each in vector format.