Bark + Barrel

Brand identity design for a wine retailer that blends wine heritage with the charm of man's best friend.

Approach

In the competitive world of wine retailers, many brands offer similar experiences. However, Bark and Barrel stands out from the crowd with its vibrant colours, bold typography and playful tone of voice. Each wine label is uniquely designed with a distinct dog breed indigenous to the wine's origin, making every bottle a piece of art that wine and dog lovers can collect.

Committed to making a difference, Bark and Barrel donates 25% of its profits to dog rescue and rehoming charities, helping dogs in need find loving homes. When you choose wines from Bark and Barrel, you're not just getting a great bottle — you're also supporting a paw-sitive cause..