Blaupause

Blaupause is a Berlin based practice for art and ergo therapy. Kristina Warstat contacted me in search of a suitable corporate design

for her practice, which takes into account the aspects of art therapy and the focus on the treatment of psychological disorders.

The name Blaupause can also be interpreted as a „break from blue“ which I used as an approach for my design.

I combined a colorful design of drawn stripes with a blue bird.