Some test tasks of Shikho
Creating a project for Shikho's social media design involves several steps to ensure the effective promotion of the center's services and engagement with its target audience. Below is a detailed outline of how you might structure such a project:
Research and Analysis:
Conduct market research to understand the competitive landscape and identify trends in online education.
Analyze the target audience's demographics, interests, and online behavior to tailor the social media designs accordingly.
Content Strategy Development:
Develop a content strategy outlining the types of content to be created (e.g., educational posts, inspirational quotes, success stories, promotional offers).
Determine the frequency of posting and the best times to reach the target audience.
Plan the content mix to ensure variety and maintain audience engagement.
Social Media Design Creation:
Design visually appealing graphics for social media platforms, including cover photos, profile pictures, post templates, and carousel images.
Ensure consistency in branding elements such as colors, fonts, and logo usage across all designs.
Incorporate relevant imagery and illustrations that resonate with the target audience and align with the coaching center's messaging.
Content Creation and Curation:
Develop engaging written content to accompany the social media designs, including captions, hashtags, and calls to action.
Curate relevant content from reputable sources to supplement the center's original content and provide additional value to the audience.
Collaboration and Feedback:
Maintain open communication with the coaching center's stakeholders to share progress updates and gather feedback on social media designs and content.
Incorporate any revisions or suggestions to ensure the final deliverables meet the center's objectives and expectations.
Reporting and Evaluation:
Generate regular reports summarizing the performance of social media campaigns and highlighting key metrics, accomplishments, and areas for growth.
Using tools: Adobe Photoshop & illustrator