Artimaj Studio - Brand Identity
Artimaj Studio is a creative agency that produces media and digital content for advertising purposes. It offers a range of services, from photography and graphic design to film production and motion graphics, for developing businesses that use cyberspace.
Design Brief
Artimaj is a creative agency that produces media and digital content for advertising purposes. We offer photography, filming, editing, graphic design, and motion graphics services at reasonable prices for different levels of business. We are always looking for new ways to expand and specialize our work, and we aim to enter the film production market as a separate branch in the future. Our main target audience is developing businesses that use cyberspace to advertise or sell their products and services. They are mostly between 20 and 40 years old, and have medium to high income levels. Our customers find out about us through virtual networks (Instagram and website), field marketing (public exhibitions and potential jobs), and word-of-mouth. We communicate with our contacts through Instagram, YouTube, website, and email.
Design Concepts:
- Logotype design (text)
- Logomark design (sign)
- Frame icon with a ratio of 16 to 9, which is used in most digital screens (TV, monitor, mobile, etc.)
- Geometric design using the golden ratio.
- The circle of the letter م refers to the lens in the simplest possible way.
- The upper part of letter "آ" is used as a logomark. Using the sign as a part of the logotype has caused the interaction and close connection of these two elements in the visual identity of the brand.
- A variety of lockups for use in different dimensions and mediums, including print and digital.