Black Sheep Website
This project showcases the development of Black Sheep, a brand owned by Black cyclists for Black cyclists, with the goal of growing the Black and Queer cycling community. This project was part of my weekly design challenge and involved designing a comprehensive website for the brand.
I approached the project with meticulous attention to detail, starting with wireframe sketches and selecting color schemes and fonts that embody the inclusive and empowering spirit of Black Sheep. The website wireframes and mockups were created using Figma, with some components built into functional WordPress sites using Elementor. Additionally, I experimented with generating AI stock photos and product images to enhance the visual appeal of the site. Each stage of the process was crafted to reflect the vibrant and supportive identity of Black Sheep.