Jessica Blevins Logo

Jessica Blevins held an open contest for designers to submit their rendition of her JGhosty logo. I was amongst the lucky few that she chose to be finalist and eventually won the final voting round of 4 finalists with a majority vote of 52%. Here is a small breakdown of the design process behind the winning logo design.

The logo was transformed through brainstorming, drafting, and refining based on the feedback Jessica had given me. Here are all 4 major stages of the progress.

Here are more designs based on the final logo for seasonal events.