The Cyclist is a design project aimed at revitalizing the use of matches for everyday fire needs, offering an eco-friendly and nostalgic alternative to gas lighters. The project focuses on rebranding matchboxes and enhancing product visualization to rekindle interest in this traditional fire-starting method.

Stage 1: Ideation & Mood-boarding

The design approach involves blending modern aesthetics with a touch of vintage charm to appeal to contemporary consumers while evoking a sense of nostalgia. Emphasis is placed on simplicity, with eco-conscious materials, paper packaging and wooden stem.

Stage 2: Packaging Design

Through creative packaging design and visually captivating imagery, the project aims to showcase the convenience, reliability, and versatility of matches for various everyday applications, from lighting candles to starting campfires.

Stage 3: Product Visualization

Engaging storytelling elements will highlight the ritualistic and sensory experience of using matches, emphasizing their simplicity.

Ultimately, "The Cyclist" seeks to reignite interest in matchbox usage by tapping into the emotional appeal of tradition, sustainability, and nostalgia, inspiring consumers to embrace this timeless fire-starting method once again.

For inquires and collaborations,

Send a mail to davina7503@gmail.com.