Our primary goal was to create a visually compelling 3D video animation that not only captivates but also communicates the essence of our company. We aimed to showcase EffectiveSoft's commitment to innovation, technological prowess, and the evolution of our services. The challenge lay in seamlessly integrating creativity with our brand identity, ensuring the animation becomes a powerful reflection of who we are.

Brand guidelines

To ensure a seamless connection with the brand, our 3D scenes adhered closely to the EffectiveSoft color palette. The vibrant hues not only enhanced the visual appeal but also communicated the essence of our company. From the futuristic tech blue to the trust-inducing green, every color was meticulously chosen to represent the multifaceted nature of EffectiveSoft.

Website

The website becomes a canvas for this digital work, inviting visitors to explore the intersection of technology and design.

LinkedIn covers

We utilized frames from the 3D video to create modest yet striking LinkedIn covers for our team. These covers add a touch of flair to individual profiles, offering a cohesive representation of EffectiveSoft.

Unlisted

Explore experimental frames that, although not included in the final animation, reflect our creative journey during the development process. These frames offer alternative visual concepts we considered before finalizing the animation.

Credits

3D artist: Dmitry Podolsky