Responsive designs: Weekend Wanderlust
Lonely Planet partnered with Ford Motor company for a Weekend Wanderlust campaign. We challenged 4 experienced Lonely Planet families to 6 travel challenges in different cities.
http://www.lonelyplanet.com/weekend-wanderlust/
Washington DC video
https://www.youtube.com/watch?v=GQuhsVC3ERs
New Orleans video
https://www.youtube.com/watch?v=BlMy-kmBqP0
Watch this space Portland roles out tomorrow and then Nashville!
My role: Creative and art direction of videos and over all campaign. Design and production of the campaign hub and digital assets.
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