Celestial Seasons: Brand Identity ❤️🔥
What is Celestial Seasons Calendar?
Beyond being just a simple calendar, Celestial Seasons offers not only Gregorian dates but also Lunar dates along with Chinese zodiac information and details of favorable dates. 📅
The Celestial Seasons logo changes with the Chinese Zodiac each year. For 2024, it is the Year of The Dragon. The logo consists of an illustration of a dragon with a translation of the word "dragon" in traditional Chinese. The brand name "Celestial Seasons" will remain the same as the seasons change. ❄️
In this presentation, we showcase numerous branding assets, including logo typography, logo clear space, the branding color palette, the brand tagline, CNY countdown, product mockups, and advertising mockups. We've also incorporated a super graphic inside the mockups to create a cohesive visual identity. 🤩
Don't forget to take a look at our Behance post for this project here!