Amplify Color Palette

During our baseline evaluation, the Ampli­fy team iden­ti­fied their brand attrib­ut­es as Vibrant, Sin­cere, and Tac­ti­cal. These led us to their Sin­gle Most Impor­tant Thing (aka SMIT): Sin­cere­ly Spirited. 

This col­or palette show­cas­es a bal­ance between Amplify’s Vibrant and Sin­cere val­ues. Deep greens ground the brand in sub­tle­ty while unex­pect­ed bright hues bring hits of excite­ment and joy.

Click here to get the full scoop on our work with their team.

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