Solsten: Visual Identity & Website
We were asked by Solsten to help with the visual identity and illustrations for their branding and website. Describing themselves as being at the interface of science and magic, the goal was to create a visual identity that not only reflected Solsten’s pioneering technology and research but also captured the imagination of their audience.
For the website, our focus was on providing users with an immersive and adventurous experience. Expansive and dreamy low-poly worlds were created in the headers. From a euphoric, cloud-bursting voyage in the sky to discovering mysterious ruins thousands of leagues under the sea, these illustrations invite users to explore the possibilities of Solsten and serve as allegories for what Solsten’s AI technology could unlock. The intention was to make visitors feel as though they were on the brink of an exciting journey, mirroring the cutting-edge nature of Solsten’s work.
See the full case study at andyhau.com