Coinly — Banking app for Children. Illustrations & Animation.

About the Project:

This illustration is part of an engaging series created for the Coinly app, which is designed to teach children the fundamentals of banking and the importance of saving. The project focuses on producing captivating, animated visuals that effectively communicate financial concepts in a child-friendly manner.

About the Shot:

In this vibrant image, we see a character pondering over a large, glittering question mark, representing the curiosity and questions children may have about money and savings. The backdrop is a cheerful orange, energizing the scene, with abstract stars and shapes that add a whimsical touch. At the character's feet and around the composition, there are stacks of coins and individual coins, symbolizing the building blocks of saving. The illustration uses a simple yet expressive style, with the character sporting a patterned shirt and shorts, indicative of a casual, relatable look for the young audience. The image is devoid of text to maintain a focus on the visual learning element, and the textured finish of the elements gives a tactile feel to the digital artwork. This shot is tailored to spark interest and dialogue among kids about the value and process of saving money within the Coinly app.

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Ivan Ermakov
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