Moonboard High Fidelity

Moonboard creates an open, permissionless platform for Content discovery and Interest boards.

Interest board sites are mostly ad-based revenue model.

  • Big Brands pay for space on pinning sites like Pinterest

  • Pinned content is not always original and only based on 3rd party content

  • Clickbait gets people to pin and sent to links that are unsafe

  • Original work is not high on interests board because of poor market exposure

  • New NFT projects also have little exposure other than using engagement farming marketing tactics on other social sites

The result is that we do not get to see people interests or new projects without some embedded ad-based payment incentive on these sites and platforms. However, it is proven that the volume of images and scale of network effects runs these kind of sites.

What if we leverage this proven social tactic and use web 3 social tooling and the blockchain to change the payment incentives - at scale?

High Fidelity Designs

The chosen aesthetics were meant to serve as a simple, bold and message rich designs that can guide the user at every step.

These designs were made based on the component library and style guide and were then easily translated onto the Front End using the Tailwind CSS framework.

See more - https://www.behance.net/gallery/190047437/Product-Design-Case-Study-Moonboard-Onchain-Pinning

Michal Hayward
Online & Onchain Product Designer in the startup arena.
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