A multi-faceted gynaecological app that allow women to track important data regarding their pregnancy.

We were tasked to conceptualise & design a personal app experience along with a comprehensive back-end dashboard.

We also saw this as an opportunity to spruce up some elements of the brand’s visual identity.

A guide through a momentous experience

We examined key features & requirements that an expecting mother would need easily accessible and placed them strategically for ease of use.

Our lead illustrator graced the app’s experience with soft & welcoming illustrations.

A dashboard that makes the OBGYN’s life easier